About Colorful Markets

Welcome to Colorful Markets, Australia's premier fruit market tour company. Founded in 2015, we're passionate about showcasing the vibrant world of Australian fruit markets to locals and tourists alike.
Our Story

Colorful Markets began with a simple observation: while tourists flocked to Australia's beaches and outback, many were missing out on one of the country's most vibrant cultural experiences – our incredible fruit markets.
Our founder, Emma Thompson, grew up visiting Sydney Markets with her grandparents who were fruit vendors. After traveling abroad and seeing how food markets were celebrated worldwide, she returned to Australia determined to showcase our unique market culture.
Starting with just two tour guides and a passion for Australian produce, Colorful Markets launched its first tour at Sydney Markets in 2015. Word quickly spread about our engaging, educational, and delicious experiences, leading to expansion into other major markets across Australia.
Today, we're proud to employ a team of knowledgeable guides who share our commitment to celebrating Australia's agricultural diversity and market culture. From photography workshops to specialized tasting tours, we've developed a range of experiences that appeal to tourists, locals, foodies, and photographers alike.
Our Mission & Values

Our Mission
To celebrate and showcase Australia's vibrant market culture while supporting local growers and creating memorable, educational experiences for visitors from around the world.
Our Values
Community Support
We believe in supporting local growers and market vendors, helping to sustain Australia's agricultural communities through tourism and education.
Cultural Celebration
Markets are more than just places to shop – they're vibrant cultural hubs that reflect Australia's diverse population and agricultural heritage.
Educational Experiences
We're committed to creating tours that are both entertaining and informative, teaching visitors about seasonal produce, farming practices, and culinary traditions.
Sustainability
We promote sustainable food systems by encouraging people to buy fresh, local, seasonal produce and reduce food miles.
Meet Our Team

Emma Thompson
Founder & CEO
With a background in tourism and a family history in fruit vending, Emma combines her passion for Australian agriculture with a keen business sense. Her vision has transformed Colorful Markets from a small startup to Australia's leading market tour company.

David Chen
Head of Tour Operations
David's background in hospitality and deep knowledge of Australian produce make him the perfect person to lead our tour operations. He trains all guides and constantly develops new and exciting tour experiences for our visitors.

Olivia Nguyen
Marketing Director
Olivia's background in digital marketing and food photography helps tell the colorful story of Australian markets to the world. Her innovative campaigns have put our tours on the global map and attracted visitors from over 40 countries.

James Cooper
Chief Experience Officer
James brings his experience as a former chef and food journalist to create unforgettable market experiences. His relationships with vendors ensure our tours access the best seasonal produce and behind-the-scenes insights.
Our Achievements
Award-Winning Tours
Winner of "Best Food Tourism Experience" by Australian Tourism Awards for three consecutive years (2020-2022).
Customer Satisfaction
Maintained a 4.9/5 star rating across all review platforms with over 15,000 positive reviews.
Community Impact
Contributed over $2 million to local economies through tour bookings and partnerships with over 50 local vendors.
Global Reach
Welcomed visitors from over 70 countries, promoting Australian agriculture and food culture worldwide.
What Our Customers Say

"The Sydney Markets tour was the highlight of our Australian vacation! Our guide was incredibly knowledgeable about all the exotic fruits, and my kids loved the tasting session. I can't recommend Colorful Markets enough for families wanting to experience the real Australia!"

"As a food photographer, I booked the Photography Tour at Queen Victoria Market, and it exceeded all expectations. The early access before crowds was perfect for capturing stunning images, and the guide provided excellent composition tips. This tour is a must for any photography enthusiast!"

"As a food blogger, I've been on market tours worldwide, but Colorful Markets offers something truly special. The Premium Tasting Tour introduced me to fruits I'd never even heard of, with fascinating stories behind each one. The guides are passionate and the experience feels authentic rather than touristy."
Experience Gallery






Ready to Experience Australia's Vibrant Markets?
Join us for a colorful journey through the finest fruit markets in Australia!